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Guess who we caught up with backstage at Edun? That’s right — husband of label mastermind Ali Hewson — aka Bono.

Edun’s Ali Hewson & husband Bono

Though he swerved modest when describing his personal style (“I’d say… low”), and offered that he knows nothing about fashion (“I feel like an intruder here [at Fashion Week].”), well… we say the iconic singer proved to know quite a bit, starting with this take on Ali — “She knows what she’s talking about.” We agree. We also agree with Bono’s bon mots on the topics of fashion:

ON THE FASHION INDUSTRY & PREPARATION BEHIND EDUN’S FALL 2013 LINE:
“… Fashion… wow. … it’s really tough. You gotta really believe in what you’re doing.”

“You have to be fearless. And you have to go for something new. And if you go for something new, then people may not get it.”

ON WIFE ALI HEWSON’S INTERPRETATION OF EVOLVING TRENDS:
“… You have this sort of pseudo-glamour thing going … And then you have the reaction to that … this sort of grunge-y, anti-glamour school … and she’s found some kind of hybrid … it looks very fresh to me.”

Edun on the runway

ON MUSIC & FASHION… AND HIS ROLE IN IT:
“There’s always been a relationship, even if it’s an anti-fashion stance.”

“What do I know? I had a mullet, you know what I mean?”

That mullet in the 80s? Forgiven.